Most importantly, it offers us a truly novel and illuminating take on the great, wily magician. This book is a most welcome addition to the library of literature on Wagner.
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Nicholas Vazsonyi Richard Wagner 41, Simon Williams Wagner and the Romantic Hero 41, Richard Wagner Richard Wagner 67, Ernest Newman The Wagner Operas 29, This might be done by journalistic proselytizing Berlioz and Schumann , or by personally directing exemplary performances Liszt and Mahler. That he was so successful is what makes a study of his methods so interesting.
This trait is aligned with Germanness, a mental configuration which is expressed in various jingoistic jibes at the French and Italian traditions p.
Nowadays it is common to describe Wagner as the prime mover in this repatriation, but this is demonstrably false. The openly propagandistic nature of these essays has been much discussed, although no one previously has framed this in such overtly commercial terms. These comparisons with later corporate entities proliferate: If you would like to authenticate using a different subscribed institution that supports Shibboleth authentication or have your own login and password to Project MUSE, click 'Authenticate'.
- Briefe über das Mönchswesen Erster Band (German Edition)?
- Richard Wagner : self-promotion and the making of a brand / Nicholas Vazsonyi - Details - Trove?
- The Iron Stob.
- Wagner Books.
- Bonnie Collides - Un Relato de Prisión (Bonnie Collides - En Espanol nº 1) (Spanish Edition);
- The Ordinary Path to Holiness;
All modern artists have had to market themselves in some way. In a self-promotional effort that began around in Paris, and lasted for the remainder of his career, Wagner claimed convincingly that he was the most German composer ever and the true successor of Beethoven.
More significantly, he was an opera composer who declared that he was not composing operas. Instead, during the s, he mapped out a new direction, conceiving of works that would break with tradition and be literally 'brand new'. This is the first study to examine the innovative ways in which Wagner made himself a celebrity, promoting himself using every means available: